Social Practical I

Module titleSocial Practical I
Module codePSY2210
Academic year2018/9
Module staff

Dr Andrew Livingstone (Convenor)

Duration: Term123
Duration: Weeks


Number students taking module (anticipated)


Description - summary of the module content

Module description

Communication Social Practical provides you with the opportunity to conduct your own communication-based research project in groups and with the close support of academic staff. These projects are designed to illustrate the ways in which communication can have important implications for our everyday functioning and social relationships, exploring contemporary topics such as stereotype communication or gossip. You will have the opportunity to design your own research project to test your own novel hypotheses. You will then test these ideas by collecting and analysing data. This module allows you to develop a range of skills that will equip you for independent research (whether later in your degree or in employment) as well as providing a greater depth of knowledge about the fascinating topic of communication processes.    

Module aims - intentions of the module

The purpose of this module is to provide you with detailed knowledge of, and specific training in, contemporary social psychology research. The module aims to provide you with a critical understanding of the research process by giving you the opportunity to be involved in cutting edge research conducted with a leader in the field. Specifically, you will gain experience in research design, data collection, data analysis and written and verbal communication of findings. These skills are central to success in most contemporary workplaces.

Intended Learning Outcomes (ILOs)

ILO: Module-specific skills

On successfully completing the module you will be able to...

  • 1. Illustrate the principles of research and design and develop, conduct and analyse appropriately experimental research in social psychology
  • 2. Translate these principles into practice by collecting and analysing data
  • 3. Report on social psychological research, describing in detail one contemporary area of social psychological research

ILO: Discipline-specific skills

On successfully completing the module you will be able to...

  • 4. Illustrate detailed factual and conceptual knowledge of the subject and identify a variety of ideas, contexts and frameworks
  • 5. Review and critically evaluate published work and identify the strengths and weaknesses of this work, and at a well-developed level structure this literature to present logical and coherent arguments
  • 6. Solve complex problems systematically, think critically and creatively and appreciate the complexities of the issues at a well-developed level
  • 7. Apply essential principles in designing research and critically evaluate and analyse empirical evidence and assess the reliability of empirical evidence using a range of defined techniques
  • 8. Discuss the wider ethical issues relating to the subject and its application at a well-developed level

ILO: Personal and key skills

On successfully completing the module you will be able to...

  • 9. Interact effectively within a learning group, giving and receiving information and ideas and modifying responses where appropriate
  • 10. Manage learning using resources for the discipline
  • 11. Evaluate your own strengths and weaknesses, challenge received opinion and develop your own criteria and judgment, and seek and make use of feedback
  • 12. Manage and select information and data from a range of sources and develop appropriate information finding strategies
  • 13. Take responsibility for your own learning with minimum direction
  • 14. Communicate effectively in the manner appropriate to the discipline and in a variety of formats
  • 15. Identify key areas of problems and choose appropriate methods for their resolution in a considered manner
  • 16. Act with increasing autonomy, with reduced need for supervision and direction, within defined guidelines
  • 17. Manage time effectively to meet deadlines

Syllabus plan

Syllabus plan

Overview of course and research area
Overview of introductory study
Small group session: designing your study
Small group session: designing your materials
Data collection strategies and creating a data entry spreadsheet
Guidelines and tips for oral presentations
Laboratory session: data entry
Laboratory session: data analysis
Small group session: data interpretation
Small group session: oral Presentations
Trouble shooting for report write-up

In total, there will be 11 two-hour laboratory sessions during which you will design, analyse, write-up and present an empirical study associated with the module.

Learning and teaching

Learning activities and teaching methods (given in hours of study time)

Scheduled Learning and Teaching ActivitiesGuided independent studyPlacement / study abroad

Details of learning activities and teaching methods

CategoryHours of study timeDescription
Scheduled Learning and Teaching22Practicals (11 x 2 hours)
Guided Independent Study20Designing a research study and writing a proposal (group-based)
Guided Independent Study40Running and analysing a research study (group-based)
Guided Independent Study18Preparing an oral presentation (group-based)
Guided Independent Study50Literature review and writing of individual practical report


Formative assessment

Form of assessmentSize of the assessment (eg length / duration)ILOs assessedFeedback method
Group oral presentation of research findingsAllGroup

Summative assessment (% of credit)

CourseworkWritten examsPractical exams

Details of summative assessment

Form of assessment% of creditSize of the assessment (eg length / duration)ILOs assessedFeedback method
Research proposal151500 wordsAllSmall research group specific feedback
Practical report853000 wordsAllStudent specific feedback


Details of re-assessment (where required by referral or deferral)

Original form of assessmentForm of re-assessmentILOs re-assessedTimescale for re-assessment
Research proposalResearch proposalAllAugust Ref/Def
Practical reportPractical reportAllAugust Ref/Def

Re-assessment notes

Two assessments are required for this module. Where you have been referred/deferred in the research proposal you will be required to resubmit the proposal. Where you have been referred/deferred in the practical report you will be required to resubmit the report. If you are successful on referral, your overall module mark will be capped at 40%; deferred marks are not capped.


Indicative learning resources - Basic reading

  • Haslam, S.A., & McGarty, C. (1998). Doing psychology: An introduction to research methodology and statistics. London: Sage.
  • Reading on the research topics for this year’s module will be provided at the beginning of the term.

Indicative learning resources - Web based and electronic resources

Module has an active ELE page

Key words search

Social psychology, practical, communication, research experience

Credit value15
Module ECTS


Module pre-requisites

PSY1205 Introduction to Statistics, PSY1206 Introduction to Research Methods and PSY1203 Introduction to Social Psychology or equivalent

Module co-requisites

PSY2206 Methods and Statistics in Psychology II and PSY2203 Social Psychology II or equivalent

NQF level (module)


Available as distance learning?


Origin date


Last revision date